This cold email strategy books us 800+ meetings per month.

You can steal it for free.

For way too long, outbound marketers focused on 4-step campaigns:

Email 1 - Value-prop

Email 2 - Follow-up 1

Email 3 - Follow-up 2

Email 4 - Breakup

I had a thesis a few months ago that if we:

• Cut the sequence in half
• Used the extra volume to double contacts

We'd see much better results.

I was right.

Now, the sequence looks as follows:

Email 1: Value-prop + direct response CTA

Email 2: Value-add pitching sales asset

Steal the exact script template we're using to book over 800 meetings per month below.

Hope it helps!

PS — Let me know if you have any questions!